MTV Video Music Awards winners

Posted September 6, 2012

Best new artist

One Direction, What Makes You Beautiful

Video of the year

Rihanna featuring Calvin Harris, We Found Love

Most share-worthy video

One Direction, What Makes You Beautiful

Best pop video

One Direction, What Makes You Beautiful

Best hip-hop video

Drake featuring Lil Wayne, HYFR

Best female video

Nicki Minaj, Starships

Best male video

Chris Brown, Turn Up the Music

Best electronic dance music video

Calvin Harris, Feel So Close

Best video with a message

Demi Lovato, Skyscraper

Best rock video

Coldplay, Paradise